What if you could replace herbicides, spray rigs, and chemical inputs with a fleet of small autonomous robots quietly weeding between crop rows at 3.5 miles per hour? That's exactly what Clint Brauer set out to build — and after seven years, Greenfield Robotics is operating in 16 states with paying customers, backing from Chipotle, and a mission rooted in something deeply personal.
Clint's journey started when his father was diagnosed with Parkinson's disease. He moved back from California, began farming over 100 crops, and built what he believes was the first regenerative supply chain in the United States. When he hit a wall he couldn't break through without new tools, he reluctantly founded Greenfield Robotics. Today, those robots don't just weed — they foliar feed, they talk back to farmers through a voice-based AI app, and they're being sold and leased across the country.
In this episode, Clint breaks down the technology, the business model evolution from robotics-as-a-service to direct sales, why Chipotle invested, and why he believes autonomous robots will eventually replace not just chemicals, but tractors and spray rigs altogether.
In this episode:
00:00 – Welcome & Clint's 90-second pitch
01:28 – From tech entrepreneur to farmer and back again
01:57 – What Greenfield's robots actually look like in the field
02:41 – Crops, capabilities, and running in 16 states
03:45 – Seven years of hard lessons and near-perfecting autonomous weeding
04:43 – The origin story: a pigweed crisis, a combine breakdown, and a bold idea
06:22 – Building the right team for an extremely hard problem
07:58 – The AI-powered voice app that lets farmers talk to their robots
09:45 – Revenue model: from robotics-as-a-service to robot sales
11:19 – Manufacturing in Fargo, supply chain realities, and tariff challenges
12:58 – Why Chipotle's Cultivate Next Fund invested
15:03 – Why demos in real fields changed everything for fundraising
16:23 – Crowdfunding history, accredited bridge round, and what's next
17:57 – $1.3M in revenue and the push into serious growth
18:54 – How Greenfield protects its moat: trade secrets, patents, and market timing
21:11 – The truth about farmers as technology adopters
22:59 – The broken U.S. food system and where it's headed
26:17 – What keeps Clint up at night: scaling from startup to growth company
28:31 – Every robot is stamped "BOTONY" — in honor of his father Tony
29:06 – The personal fuel behind an unrelenting mission
💼 Invest in Greenfield Robotics: https://invest.greenfieldrobotics.com
🌱 Learn more: https://greenfieldrobotics.com
🎙️ More episodes: https://invst.guru
#GreenfieldRobotics #AgTech #AutonomousRobots #RegenerativeFarming #EquityCrowdfunding #StartEngine #FoodSystem #CleanAg #FarmTech #InvstGuru
Follow Our Friends:
“Disclaimer: This episode features a company currently raising capital under Regulation D, Rule 506(c), a private offering available to accredited investors only. This content is for informational purposes only and does not constitute an offer to sell or a solicitation to buy securities. Investing in private companies involves significant risk, including the possible loss of your entire investment. Past performance is not indicative of future results. Always consult a qualified financial advisor before making any investment decision. To learn more about this offering, visit invest.greenfieldrobotics.com.
All opinions expressed by guests are their own and do not represent endorsements or partnerships by Invst Guru.”