How TLH Reckoning Is Building the Future of Women’s Soccer?
In this episode of Invst Guru, host Jeff “fuzzy” Wenzel sits down with Dr. Ashley Fontes, founder of TLH Reckoning, to explore how she is building a purpose-driven soccer organization focused on player development, equity, access, and long-term sustainability.
Dr. Fontes shares her journey from college athlete at Florida State to national leadership roles in women’s soccer, and ultimately to founding TLH Reckoning in Tallahassee, Florida. What began as a response to broken professional pipelines has grown into a vision for a full youth-to-pro development system that puts the human being first, not just the athlete.
In this conversation, you’ll learn:
⚽ Why the traditional college-to-pro pathway fails many women athletes?
⚽ How does TLH Reckoning fill the development gap between youth, college, and professional soccer?
⚽ Why capital access is the biggest barrier in women’s sports?
⚽ How community-owned teams and crowdfunding are changing sports investing?
⚽ What true player care looks like, including mental health, nutrition, workload management, and advocacy?
⚽ Why rural and non-metro regions deserve equitable access to elite development?
⚽ How TLH Reckoning plans to grow into facilities, academies, and pro teams?
⚽ The real business model behind tickets, sponsorships, merchandise, and community ownership.
Dr. Fontes also breaks down why investing in women’s sports is no longer speculative, how brand partners benefit from supporting overlooked communities, and what success truly means beyond wins and losses.
This episode is a must-watch for:
✔️ Sports investors
✔️ Entrepreneurs and founders
✔️ Youth and collegiate athletes
✔️ Parents and coaches
✔️ Fans of women’s sports
✔️ Anyone interested in impact-driven business models
🔗Explore More About TLH Reckoning:
🌐Learn More: https://www.tlhreckoning.com
💰Wefunder Raise: https://wefunder.com/tlh.reckoning.inc
🎙️ About Invst Guru
Invst Guru, hosted by Jeff “fuzzy” Wenzel, features in-depth conversations with founders and innovators building meaningful companies at the intersection of purpose, growth, and investment.
“Disclaimer: This content is provided for informational and educational purposes only and should not be construed as investment advice or a solicitation to invest. Invst Guru and its affiliates are not broker-dealers or investment advisers and do not make recommendations regarding any securities.
If any company mentioned is conducting a Regulation Crowdfunding (Reg CF) raise, all investments must occur through an SEC-registered intermediary platform such as DealMaker Securities, StartEngine, Republic, or Wefunder. No investment terms or returns are discussed here.
Investing in private and early-stage companies involves significant risk, including loss of capital and illiquidity. Past performance is not indicative of future results. Always conduct your own due diligence and consult a licensed financial advisor before investing.
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